How Trent Got His Groove Back: Nine Inch Nails Return With New Single, Album

-
You know how a lot of bands take months and months to carefully tease and promote an album? Of course you do; we talked about it last week.

Well, Trent Reznor seems to have developed a very simple method of promotion that works quite well. Two days ago, as Nine Inch Nails was preparing for their return to the stage, Reznor confirmed via social media that not only was Nine Inch Nails going to do another album but that it was, in fact, finished and coming out later this year.

Today (well, late last night), we get not only an album title and release date, but also a full high quality stream of the album's first single. It's called Came Back Haunted, and it's got the goods. Check it out:



Came Back Haunted does away with (most of) the laptop noise that influenced the last three NIN records and focuses on its tight groove and a pretty straightforward dance beat, rather than disorienting listeners with the experimental sonic blasts and disjointed beats that populated much of Year Zero, Ghosts and The Slip. It doesn't go back all the way (KROQ's music director said it was "in line with the first two albums"); it doesn't necessarily have to "go back" anyway. But, if I must pull something from Trent's back catalogue to compare it to, I'd say it's most in line with 2005's The Hand That Feeds, more specifically its dub mix.

Of course, one cannot simply judge a Nine Inch Nails album from one song, and who knows what Trent has planned for Hesitation Marks? I'm sure we'll have a lot more information to look forward to over the summer.

Hesitation Marks comes out September 3 on Columbia.

Comments

Post a Comment

Popular posts from this blog

IN REVIEW: Hey Rosetta! - "Second Sight"

-
Image
There's a telling lyrical passage that stuck out to me upon listening to Newfoundland-based indie stalwarts Hey Rosetta's third full-length LP. During the uplifting, depression-battling anthem Cathedral Bells , singer Tim Baker exclaims, "the road is lit and I'm going home". It comes near the tail end of the album's most thrilling section of songs, during which the seven-piece (plus additional hands on deck for extra orchestration) take a formidable musical journey through several genres and moods. After exploring the arena-sized farthest reaches of Coldplay, the worldly rhythms of Vampire Weekend and the zealous, choral flourishes of Arcade Fire among others, it's the comfort of home that drives the group down the album's (pun intended, I suppose) home stretch. Long before we get to that point, however, we're treated to some of the band's most interesting material to date. The album starts with current single Soft Offering (for the Oft Suff...
Read more

Trent Reznor, You Glorious Scheming Bastard.

-
Image
As it turns out, something I said on this blog earlier this year had a little more resonance than I anticipated. From my January 15th article " What Are The Chances? ", where I gave a percentage chance for certain artists releasing a new album in 2013: 1% NINE INCH NAILS We know that Trent Reznor is gearing up to release How To Destroy Angels' debut. We also know that there's an Interscope-released Nine Inch Nails greatest hits collection being targeted for 2014, for which Reznor promises two new Nine Inch Nails songs. But, we also know Reznor likes to fuck with his fans and absolutely loved fucking with Interscope. What better way to do that than to bring out a brand new Nine Inch Nails record? What better way indeed? Surprise: A new #NIN album is finished, coming later this year on @ columbiarecords : tmblr.co/ZW-7vsm2kw_u #NIN2013 — Nine Inch Nails (@nineinchnails) May 28, 2013 Bravo, Mr. Reznor. I love it when a plan comes together. More on...
Read more